Coming through 2019 and heading on into 2020 Closet London were facing a crossroads decision. With their existing platform Magento 1 going end of life mid 2020 they had to make a decision, do they continue with upgrading Magento, or do they switch platforms? Ultimately, they decided to migrate to BigCommerce – and they chose RANDEM to partner for the Migration.
increase in revenue
increase in conversion rate
increase in sales YoY
Our entire mobile presence has had a huge impact on our business. In fact, a mobile user now visits at an average of seven pages per session on BigCommerce versus four pages on Magento. In addition, our sales from mobile devices are up 65% and mobile conversion is up 25% from last year. These insights are a great indicator that taking a mobile-first approach to design has enhanced the overall customer experience on our site.
In achieving a successful migration, we designed and developed an entirely new front end for the website, as well we were required to design and build a very complex ERP Integration. This provided a very unique combination of moving the existing website data, integrating a new platform into an existing ERP all while implementing a new website design and User Experience.
All of this was achieved in just 8 weeks!
This migration and launch have seen huge success! The biggest benefit from this migration has been Mobile users and customers. Since launching the new site Mobile sales are up 65% and Mobile conversion is up 25%.